Remembering Les Unger, long-time director of U.S. motorsports for Toyota

Les Unger, long-time manager of American motorsport programs for Toyota, passed away earlier this week.

Unger spearheaded the Japanese auto manufacturers involvement in U.S. racing, starting with sponsorship of the Toyota Grand Prix of Long Beach, and was instrumental in establishing the popular Toyota Pro/Celebrity race at the famed California street circuit. As National Motorsports Manager at Toyota Motor Sales USA from 1984-2014, Unger directed the company's involvement in IndyCar, IMSA, NASCAR and NHRA competition, as well as USAC, NORRA and SCORE off-road programs,

“We join the entire Toyota and motorsport community in mourning the loss of Toyota motorsports pioneer Les Unger,” Toyota Gazoo Racing said in a statement. “Les was a passionate, innovative leader of Toyota’s motorsports efforts for decades.

“He guided our successful early racing involvement in many series, including IndyCar, IMSA, off-road racing and the Toyota Atlantic Series, while later supporting our entrance into NASCAR as the national motorsports manager. Les also loved to give back, with one of his biggest passions being the annual Pro/Celebrity race at the Toyota Grand Prix of Long Beach.

“After retiring in 2014, Les continued to be a big fan and supporter of Toyota’s motorsports efforts. Les’ guidance, perseverance and dedication to Toyota was second-to-none, and we extend our condolences to the entire Unger family. We will truly miss Les cheering us on.”